TMP Directional Marketing Teams with Trellix to Provide Enhanced Website Solutions for National Franchise and Dealer Channels
PostNet Postal & Business Services One of First Customers to Implement TMP/Trellix Solution
NEW YORK, Sep 18, 2002 (BUSINESS WIRE) -- TMP Directional Marketing, a division of TMP Worldwide Inc. (NASDAQ: TMPW), the world's leading supplier of human capital solutions, and Trellix Corporation, a leading provider of website building technology and online marketing solutions to small businesses and consumers, today announced an alliance to provide TMP Yellow Pages and interactive customers with a comprehensive suite of enhanced website publishing and promotion services. These services allow TMP clients to preserve corporate content and brand equity, while enabling regional dealers and franchisees to create websites that meet local market needs.
A leader in integrating on- and off-line marketing solutions for its customers, TMP has offered dealer and franchise clients customizable website publishing tools and services since 1996. Teaming up with Trellix, TMP will now leverage advanced website building technology to provide an improved suite of tools and services to dealer and franchise clients. The enhanced Trellix solution allows users to more quickly and easily create, update and maintain tailored websites with a combination of approved corporate content and important local market information. The Trellix-powered solution features a user-friendly interface, "point and click" website building and editing, online website traffic tracking, and easy integration with TMP stand-alone services, such as e-commerce stores, appointment schedulers, or email marketing systems.
Trellix's proven set of tools and services provides TMP Directional Marketing customers with a complete online solution to increase sales and market share. PostNet Postal & Business Services is one of the first TMP customers to take advantage of the platform to offer their stores a "corporate approved" web presence with tailored, local content.
"Our goal is to continuously offer TMP clients new and improved channels to grow their businesses through a comprehensive array of marketing and advertising opportunities," said Pete Lamson, COO, TMP Directional Marketing, Interactive. "Our Trellix-powered website suite provides our customers with a superior solution for driving sales and revenue, and is just one more example of TMP's commitment to creating value for our client base."
In addition to licensing the Trellix private-label suite of site building and promotions tools, TMP is also licensing Trellix's proven hosting technology. This enables TMP to cost-effectively host client websites using a scalable suite of hosting and automation tools and services. Customers can also elect to have TMP create, maintain and promote their websites for a complete, turnkey solution.
"TMP supports the country's largest and best-known corporate brands," said Don Bulens, Trellix President and CEO. "Trellix's customizable platform allows TMP to offer these companies a unique site building and promotions solution to meet the local online marketing needs of their dealers and franchisees."
About TMP Directional Marketing
The Directional Marketing division of TMP Worldwide provides marketing and Yellow Pages advertising services to clients in North America, Europe and the Asia Pacific Rim. With strategic tactics, comprehensive marketing plans and sophisticated research methodologies, this division focuses on consumer behavior and product usage to construct programs that successfully deliver customers to the point of sale. Adding specialized leadership in online marketing and direct response to these core programs has created a unique suite of services supporting the entire customer contact cycle. For more information please visit http://dm.tmp.com.
About TMP Worldwide
Founded in 1967, TMP Worldwide Inc., with more than 8,500 employees in 33 countries, is the online recruitment leader, the world's largest Recruitment Advertising agency network, and one of the world's largest Executive Search and Executive Selection agencies. TMP Worldwide, headquartered in New York, is also the parent company to Monster(R), the leading global online careers property, the world's largest Yellow Pages advertising agency and a provider of direct marketing services. The company's clients include more than 90 of the Fortune 100 and more than 490 of the Fortune 500 companies. In June 2001, TMP Worldwide was added to the S&P 500 Index. More information about TMP Worldwide is available at www.tmp.com.
About Trellix
Founded in 1995 by technology visionary Dan Bricklin, Trellix is a leading provider of private-label web site publishing solutions, integrated business services, and proven low-cost hosting technology. Trellix's customers include top web brands, technology providers and Fortune 500 companies including BizLand, CNET, Domain Direct, Interland, McGraw-Hill, Namezero, Terra Lycos and Thomas Publishing. More information on Massachusetts-based Trellix is available at www.trellix.com.
Special Note: Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding the company's strategic direction, prospects and future results. Certain factors, including factors outside of our control, may cause actual results to differ materially from those contained in the forward-looking statements, including economic and other conditions in the markets in which we operate, risks associated with acquisitions, competition, seasonality and the other risks discussed in our Form 10-K and our other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.
CONTACT:
TMP Directional Marketing
Chip Smith, 914/872-7750
chip.smith@monstermoving.com
or
Trellix Corporation
Matthew Malloy, 978/318-7203
mattm@trellix.com













