MonsterTRAK Teams Up with Y2M: Youth Media and Marketing Networks to Reach College Market through Online Campus Newspaper Partnership
MAYNARD, Mass.--(BUSINESS WIRE)--Feb. 19, 2004-- Confirming its commitment to the entry-level job market, MonsterTRAK, the leading career resource for college students and alumni and a product of Monster(R), today announced a strategic alliance with Y2M - Youth Media and Marketing Networks, a marketing services company that specializes in the college market. With the National Center for Education Statistics estimating a 19 percent increase in college student enrollment between 2000 and 2013, the partnership will enable MonsterTRAK to further reach this key expanding demographic through Y2M's network of campus-specific university newspaper websites with exclusive access to more than 250 colleges and universities. Monster is the leading global online careers site and flagship brand of Monster Worldwide (NASDAQ: MNST).
Under the agreement, MonsterTRAK will be featured as the exclusive career center resource within Y2M Properties, including College Publisher Network, the largest network of online college newspapers reaching an online audience of more than six million; eGrad.com - a site providing graduation services; and affiliated websites. MonsterTRAK will also provide valuable content for the student and alumni readers of college newspapers and feature dynamic career-related content, resume posting services, and job listing services.
"The alliance with Y2M enables MonsterTRAK to reach the core audience of our business at leading colleges and universities across the country," said Michelle Forker, senior vice president of MonsterTRAK. "While we continue to work closely with college career centers at top schools and universities to connect entry-level job seekers with potential employers, our relationship with Y2M further extends the MonsterTRAK brand through widely-read online campus newspapers."
In addition, the alliance positions FastWeb, LLC, the Internet's leading scholarship search service and a Monster Worldwide, Inc. subsidiary, as the exclusive national scholarship search engine of Y2M's College Publisher Network including student newspapers at campuses: Boston College, Boston University, The University of Texas-Austin, Notre Dame, Ohio State, Arizona State University and University of Southern California. FastWeb will feature relevant content within the framework of the student newspaper, including a 'FastWeb scholarship channel' within the 'channel bar' of each Online University Newspaper.
"We are pleased for Y2M to provide the MonsterTRAK and FastWeb services to the nearly six million students and alumni served by our network of college newspapers and related media," said John Fees, Co-Founder and Chief Executive Officer of Y2M. "The alliance between Y2M's unique media platform and Monster's distinguished student services demonstrates our mutual commitment to enable universities to be of greater service to their students and recent graduates."
Founded in 1994 and headquartered in Maynard, Mass., Monster is the leading global careers website, recording over 52.5 million visits during the month of January 2004, according to independent research conducted by I/PRO. Monster connects the most progressive companies with the most qualified career-minded individuals, offering innovative technology and superior services that give them more control over the recruiting process. The Monster global network consists of local content and language sites in the United States, United Kingdom, Canada, the Netherlands, Belgium, Singapore, Hong Kong, France, Scotland, Germany, Ireland, Spain, Luxembourg, India, Italy, Sweden, Norway, Denmark, Switzerland, and Finland. Monster is the official online career management services sponsor of the 2004 U.S. Olympic Team. More information about Monster is available at http://www.monster.com/ or by calling 1-800-MONSTER.
About Monster Worldwide
Founded in 1967, Monster Worldwide, Inc. is the parent company of Monster(R), the leading global online careers property. The company also owns TMP Worldwide, the world's largest Yellow Pages advertising agency and one of the world's largest Recruitment Advertising agency networks. TMP Worldwide is also a provider of direct marketing services. Headquartered in New York with approximately 4,300 employees in 19 countries, Monster Worldwide (NASDAQ: MNST) is a member of the S&P 500 Index. More information about Monster Worldwide is available at www.monsterworldwide.com.
About Y2M: Youth Media and Marketing Networks
Founded in 1999, Y2M: Youth Media and Marketing Networks is a media and marketing company serving the rapidly growing educated youth market. Y2M owns and operates College Publisher Inc., the nation's largest online network of college newspapers serving 250 campuses and over six million university students and alumni. Y2M's subsidiary, eGrad Inc., also provides a wide range of services for graduating college students and recent alumni. Y2M delivers strategic marketing initiatives and full service media programs to many Fortune 500 brands including Ford Motor Company, Earthlink, Monster, Sprint PCS, Samsung, Google, Educational Lending Group and Goldman Sachs. For more information, please telephone 1-800-546-9880 or visit www.y2m.com.
Special Note: Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding Monster Worldwide, Inc.'s strategic direction, prospects and future results. Certain factors, including factors outside of Monster Worldwide's control, may cause actual results to differ materially from those contained in the forward-looking statements, including economic and other conditions in the markets in which Monster Worldwide operates, risks associated with acquisitions, competition, seasonality and the other risks discussed in Monster Worldwide's Form 10-K and other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.