Monster's Marketing Mojo Drives Local Market Reach; Monster Reaches New Heights in Local Markets Across the United States

MAYNARD, Mass., Jun 12, 2002 (BUSINESS WIRE) -- Building upon the record traffic in 2002, Monster has once again reached new heights in brand awareness and reach. During the month of April, Monster(R), the leading global online careers website and flagship brand of TMP Worldwide Inc. (NASDAQ: TMPW) and the 21st most visited property(a) on the Internet, was the clear leader in the careers category with an all-time high 16.3 million unique visitors, according to Media Metrix. In addition, Monster's presence extends further, leading prominent local markets in the online careers category across the United States and proving Monster's ability to help job seekers on an international, national, and local level.

During the month of April, Monster's reach in local markets was unsurpassed, double that of its closest competitors. The leading markets for Monster included Dallas-Fort Worth with a reach(b) of 18.7 percent, followed by Kansas City (17.9 percent), San Francisco (17.8 percent), Pittsburgh (17.8 percent), Atlanta (17.5 percent), and Boston (17.1 percent). Other notable cities included Los Angeles (15.5 percent), Chicago (14.4 percent), Cincinnati (13.2 percent), and New York City (12.5 percent).

The leading cities in the research by Media Metrix are noteworthy because of Monster's marketing endeavors in five of the key markets listed above. Last year, Monster introduced dedicated street teams in five cities: Boston, New York, Chicago, Los Angeles and San Francisco. The street teams make regional stops at popular community events, consumer and trade shows, college campus events, job fairs and sporting events.

"With 16.3 million job seekers during the month of April and a leading presence in all major local markets, Monster serves every job seeker at every level into every small town across 21 countries," said Jeff Taylor, founder and chairman of Monster. "Our marketing ingenuity and new product initiatives have cemented our position on a national and local scale, providing job seekers access to a wealth of national and local opportunities in one convenient online location."

Monster's local market emphasis has also made great strides with its new initiative, Monster JobMatch. In March, Monster announced Monster JobMatch (www.jobmatch.com), a fast, easy, and convenient way for non-exempt (hourly) job seekers to search and apply to a wide range of local employment opportunities. The initial offering in Greater Cincinnati is part of a larger Monster initiative focused on the employment needs of hourly workers and the local companies that employ them.

About Monster

Monster, headquartered in Maynard, Mass., is the leading global careers website, recording over 47 million unique visits during the month of April 2002 according to independent research conducted by I/PRO. Monster connects the most progressive companies with the most qualified career-minded individuals, offering innovative technology and superior services that give them more control over the recruiting process. The Monster global network consists of local content and language sites in the United States, United Kingdom, Australia, Canada, the Netherlands, Belgium, New Zealand, Singapore, Hong Kong, France, Scotland, Germany, Ireland, Spain, Luxembourg, India, Italy, Sweden, Norway, Denmark, Switzerland, and Finland. Monster is the official online career management services sponsor of the 2002 Olympic Winter Games and 2002 and 2004 U.S. Olympic Teams. More information about Monster is available at www.monster.com or by calling 1-800-MONSTER.

About TMP Worldwide

Founded in 1967, TMP Worldwide Inc., with more than 10,000 employees in 32 countries, is the online recruitment leader, the world's largest Recruitment Advertising agency network, and one of the world's largest Executive Search and Executive Selection agencies. TMP Worldwide, headquartered in New York, is also the world's largest Yellow Pages advertising agency and a provider of direct marketing services. The company's clients include more than 90 of the Fortune 100 and more than 490 of the Fortune 500 companies. In June 2001, TMP Worldwide was added to the S&P 500 Index. More information about TMP Worldwide is available at www.tmp.com.

(a)'Property' represents all Monster-owned domains.

(b)'Reach,' which equals the percentage of the total Internet population who accessed Monster in the month of April.

Special Note: Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding the company's strategic direction, prospects and future results. Certain factors, including factors outside of our control, may cause actual results to differ materially from those contained in the forward- looking statements, including economic and other conditions in the markets in which we operate, risks associated with acquisitions, competition, seasonality and the other risks discussed in our Form 10-K and our other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.

CONTACT:

Monster
Kevin Mullins, 978-461-8751
kevin.mullins@monster.com
or
Weber Shandwick Worldwide
Kelly Sullivan, 617-520-7239
ksullivan@webershandwick.com