Monster and Shorn Entertainment Launch Casting Call for Cube Fabulous, the Office Makeover Show on Broadband TV; Monster Co-Produces and Sponsors Program That Helps Cube Dwellers Go from Drab to Fab
MAYNARD, Mass.--(BUSINESS WIRE)--Sept. 6, 2006--
Monster Also Launches $2,500 Tech Fabulous Contest to Give Five Winners Ultimate Technology Transformations
For the estimated 40 million employees(a) who work in cubicles nine-plus hours a day - many of whom wish to add personal style and flair to their generic workspace - help is just a few mouse clicks away at www.cubefabulous.monster.com. Monster(R), the leading global online careers and recruitment resource and flagship brand of Monster Worldwide, Inc. (NASDAQ: MNST), today announced that it is sponsoring and co-producing the second season of Cube Fabulous, a web-based reality makeover show that transforms the environment in which select cubicle-dwellers spend their workdays. Monster also powers the online "Cube Casting Couch" where people nationwide can now apply to be cast on an upcoming episode of the show.
Cube Fabulous (www.cubefabulous.com) episodes are seven-minute online segments in which the show's makeover team transforms flimsy walls, harsh overhead lights and cheap furniture into workspace paradises with individual flair. Past transformations include a summer beach get-away, a human-sized aquarium paradise, and a cube-sized ski chalet. Cube Fabulous, which attracted 4.5 million unique viewers in its first season(b), is syndicated online via Broadband Enterprises, LLC to several Web sites, including Viacom's iFilm.com, WindowsMedia.com and Lycos.
Beginning Labor Day (September 4, 2006), workers can submit an application to be cast in an upcoming Cube Fabulous episode by visiting the online "Cube Casting Couch" - powered by Monster - located at the co-branded microsite www.cubefabulous.monster.com. In addition to submitting a workspace photo and optional video, interested participants must complete a personal "Cube Profile," which asks a range of questions including the three things they can't live without, how co-workers would describe them and what their fantasy job entails. Those entering also have an opportunity to "sell" their submission in a 100-word essay explaining why they should be chosen. The Cube Fabulous season two premiere episode will air online in mid-October; subsequent shows will air every two weeks following.
"Cube Fabulous appeals to young professionals in an entertaining, light-hearted way by bringing edgy home makeovers to the workplace. One by one, the team will revitalize drab cubes or office space where many people spend more waking hours than anywhere else each day," said Diana Nicholson, Senior Vice President, Consumer Products, Monster. "Our relationship with Cube Fabulous also represents Monster's entry into broadband video, allowing us to reach a large audience and key demographics with creative work-related programming."
"Shorn Entertainment took an irreverent and fast-paced approach to the makeover genre which really struck a nerve with our audience of 21-34 year old cube dwellers seeking an entertainment escape." said J. Scott Berman, Creator of Cube Fabulous and Founder/CEO of Shorn Entertainment. "Cube Fabulous taps the emerging office lifestyle of a new generation of professionals looking to express themselves at work. We'll continue to capture a fresh perspective on work life in Season two by making over both traditional and non-traditional work environments."
Monster Launches "Tech Fabulous Office Makeover" Contest for Job Seekers
In addition, Monster has launched its first Tech Fabulous Office Makeover Contest. Hosted on Monster.com and now open for entrants, the contest will provide five winners with a $2,500 prize package that includes an HP notebook computer and color printer, Blackberry PDA, foot massager and mini fridge. To enter, contestants should visit www.cubefabulous.monster.com. Winners of the Tech Fabulous Office Makeover Contest will be announced on October 26, 2006.(a) According to CubeGuy.com. (b) According to Broadband Enterprises, LLC.
About Cube Fabulous Cube Fabulous is the original off-the-wall office makeover show for the officeless. Each episode, Cube Fabricator hosts, Jeff and Megan, visit a different cubicle dweller to turn drab into Cube Fab-ulous. Watch as the Cube Fabricators end common Post-It Note nightmares by transforming flimsy walls, harsh lights and cheap furniture into workspace paradises. Cube Fabulous is a Shorn Show. Shorn Shows are original episodic productions created by a team of cubicle escapees at Shorn Entertainment to help the underemployed escape the cube through short-form entertainment in and outside of the office. www.cubefabulous.com
About Monster Worldwide
Founded in 1967, Monster Worldwide, Inc. is the parent company of Monster(R) the leading global online careers and recruitment resource. Headquartered in New York with approximately 4,200 employees in 36 countries, Monster Worldwide (NASDAQ: MNST) is a member of the S&P 500 Index and NASDAQ 100. More information about Monster Worldwide is available at www.monsterworldwide.com.
Monster(R) is the leading global online careers and recruitment resource. A division of Monster Worldwide, Monster works for everyone by connecting quality job seekers at all levels with leading employers across all industries. Founded in 1994 and headquartered in Maynard, Mass., Monster has 34 local language and content sites in 32 countries worldwide. More information is available at www.monster.com or by calling 1-800-MONSTER. To learn more about Monster's industry-leading employer products and services, please visit http://info.monster.com.
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