Monster Achieves All-Time High Site Traffic; Record Reach of 9.6 Percent Signifies Strength of Monster Brand; Monster Firmly Positioned as Leader of Online Careers Industry
MAYNARD, Mass.--(BUSINESS WIRE)--Nov. 13, 2001--With last week's announcement that Monster.com(R) will become the premier career provider for MSN(R), Monster has further substantiated its status as the leader of the online careers industry. In addition, all-time high traffic figures in three key categories for the month of October demonstrate the strength of Monster and its continued worldwide growth. Monster, the leading global online careers network and flagship brand of TMP Worldwide Inc. (NASDAQ: TMPW), received record high traffic with a 9.6 percent reach, 9.6 million unique visitors, and a power ranking of 329.3.
According to independent research conducted by Media Metrix, Monster is the number one destination for career seekers and the 39th most visited property(a) overall on the Internet, the highest ranking ever. Monster maintained its stronghold this month with an all-time high reach(b) of 9.6 percent, an average of 34.3 pages viewed per user, and a record power ranking(c) of 329.3, more than its ten closest competitors' power rankings combined. Monthly unique visitors to Monster increased from 4.9 million during October 2000 to a record high 9.6 million for October 2001, an increase of 96 percent. Monster further demonstrated its strength in the online careers industry with a 54.5 percent share of online career eyeball minutes(d).
"The economy is in the midst of a challenging time right now, as we have witnessed the unemployment rate jump and businesses limit spending," said Jeff Taylor, founder of Monster.com and global director, Interactive for TMP Worldwide. "At Monster.com, we are continuing our commitment of helping people find jobs in this difficult economy. For our employer customers, we are focused on our current goal of providing the best and fastest option for their recruiting needs, and we are also driven to innovate our career content to remain the best career management location for job seekers."
New to Monster.com
Monster.com and Monster's Career Center Receive Prestigious Awards -
PC Magazine has once again selected Monster as one of the "Top 100 Web Sites" in their annual issue. In addition, Monster's Career Center was recently recognized as the "Best Online Community" during the 2001 MIMC (Massachusetts Interactive Media Counsel) Awards held in October.
Monster.com Appointed Premier Career Provider for MSN -
The MSN network of Internet services, the most popular destination on the Web, and Monster.com announced on November 5th that Monster.com will be the premier provider of career content for MSN. MSN and Monster.com will pool their tools, resources and technological expertise at http://www.careers.msn.com/, where millions of users of MSN in the United States will benefit from the career knowledge and services of Monster.com. With the expertise of Monster.com, the MSN Careers Channel will offer job seekers the tools and services needed to effectively manage their careers and successfully market themselves as well as provide an inside look at companies and their career opportunities. In addition to powerful job searches, the millions of qualified candidates who visit MSN Careers and utilize Monster.com tools and resources will have access to a breadth of career-related information, including resume building, interviewing and job search techniques.
Monster.com Continues to Grow Globally - Europe and Canada Continue Leadership -
The European network of Monster.com recently announced that over one million job seekers visited Monster across its fourteen local sites in Europe in September alone, according to unique audience figures released by Nielsen//NetRatings. With Monster's closest competitor lagging by half a million unique visitors, Monster is firmly positioned as the number one career destination for job seekers in Europe. Adding to the list of achievements, Monster.com's total number of CVs surpassed the one million mark and the number of job seeker members reached 1.7 million.
Monster.ca, Canada's leading career management portal and part of the global Monster network, announced that it has maintained its leadership position in the online careers industry, according to traffic figures for the month of September. According to the September Digital Media Report (based on at-home Internet use) prepared by Media Metrix, the meter-based Internet and digital media audience measurement service for Canada, Monster.ca was the leading Canadian website in the career category. Monster.ca received over 687,000 unique visitors during the month of September, more than 35% greater than that of its closest Canadian competitor. Monster.ca also continues to see record numbers of resumes in its database, which has now reached 866,000, the largest in Canada.
Disability Mentoring Day -
On Wednesday, November 14th, Monster.com will be hosting Disability Mentoring Day, a national effort to promote the employment of students with disabilities through the time-tested success of personal mentoring. This is an opportunity for participants to evaluate personal goals, target career skills for improvement and explore possible career paths. This comes on the heels of the Monster.com Disability Awareness Virtual Career Fair. The Virtual Career Fair ran through the month of October 2001 in support of National Awareness of Employment of People with Disabilities Month. Both of these initiatives further strengthen Monster's commitment to helping workers with disabilities connect with employers and realize their potential in today's marketplace.
Making It Count Redesigns Homepage -
Making It Count, a student-focused division within Monster, recently redesigned their homepage. The new design, which seamlessly integrates all the functions within Making It Count, enables high school students to easily access a variety of career tools. Making It Count offers free in-school presentation programs and motivational talks to high school students nationwide, designed to assist and prepare college-bound high school students for success in high school, college, and beyond. 2.5 million high school students at over 5,000 high schools nationwide participate in the Making It Count program.
Monster.com, headquartered in Maynard, Mass., is the leading global careers website, recording over 24.9 million unique visits during the month of September 2001 according to independent research conducted by I/PRO. Monster.com connects the most progressive companies with the most qualified career-minded individuals, offering innovative technology and superior services that give them more control over the recruiting process. The Monster.com global network consists of local content and language sites in the United States, United Kingdom, Australia, Canada, the Netherlands, Belgium, New Zealand, Singapore, Hong Kong, France, Germany, Ireland, Spain, Luxembourg, India, Italy, Sweden, Norway, Denmark, Switzerland, and Finland. Monster.com is the official online career management services sponsor of the 2002 Olympic Winter Games and 2002 and 2004 U.S. Olympic Teams. More information about Monster.com is available at www.monster.com or by calling 1-800-MONSTER.
About TMP Worldwide
Founded in 1967, TMP Worldwide Inc., with more than 10,500 employees in 33 countries, is the online recruitment leader, the world's largest Recruitment Advertising agency network, and one of the world's largest Executive Search and Executive Selection agencies. TMP Worldwide, headquartered in New York, is also the world's largest Yellow Pages advertising agency and a provider of direct marketing services. The company's clients include more than 90 of the Fortune 100 and more than 480 of the Fortune 500 companies. In June 2001, TMP Worldwide was added to the S&P 500 Index. More information about TMP Worldwide is available at www.tmp.com.
(a)'Property' represents all Monster.com-owned domains.
(b)'Reach' equals the percentage of the total Internet population who accessed Monster sites in the month of October.
(c)'Power ranking,' which equals 'reach' multiplied by 'unique pages per visitor per month,' represents aggregate job seeker activity in a given month.
(d)`Online career eyeball minutes' equals `unique visitors' multiplied by `the average number of minutes spent on a site per month. The percentage of online career eyeball minutes demonstrates the percentage of time spent on Monster versus other sites in the career category.'
Special Note: Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding the company's strategic direction, prospects and future results. Certain factors, including factors outside of our control, may cause actual results to differ materially from those contained in the forward- looking statements, including economic and other conditions in the markets in which we operate, risks associated with acquisitions, competition, seasonality and the other risks discussed in our Form 10-K and our other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.CONTACT: Kevin Mullins Monster.com 978-461-8751 firstname.lastname@example.org or Kelly Sullivan The Weber Group 617-520-7239 email@example.com