First-Ever Analysis Of Online Job Site Reveals High Success Rate For The Monster Board Job Seekers
One Out of Four Job Seekers Applying For Jobs Through The Monster Board Receives An Offer
Los Angeles, CA, March 11, 1998 -- The Monster Board, part of the Interactive Division of TMP Worldwide (NASDAQ "TMPW"), today announced the results of the first third-party analysis of the effectiveness of an online career site, revealing a very high success rate for job seekers using The Monster Board. The research found that one out of four job seekers who apply for a job through The Monster Board receives a job offer, and those receiving an offer receive an average of three offers each*.
In addition to revealing The Monster Board's job placement success rate, the recent customer research conducted by the Advertising Research Corporation found that 44 percent of the job seekers on The Monster Board are classified as "passive" job seekers, which are viewed by employers as very hirable and desirable candidates. These candidates are currently employed and hold positions with which they are relatively content, as opposed to people who are actively looking to find a new job. Most "passive" job seekers either reach The Monster Board from one of its alliance sites, such as Women's Wire, Net Noir or Rent.Net, or use The Monster Board's Personal Job Search Agent to receive job postings that are of interest via e-mail. The presence of active and passive job seekers on The Monster Board contributes to the site's high job placement success rate.
"Job seekers and employers using The Monster Board are experiencing outstanding levels of success," said Miller Newton, chief operating officer of The Monster Board and executive vice president of TMP Worldwide. "As both the Internet and The Monster Board continue to grow exponentially, reaching an even broader and more diverse audience, we expect our success in connecting employers and job candidates to continue to increase significantly."
The Monster Board also revealed interesting demographic information about individuals looking for jobs via The Monster Board: The typical visitor to The Monster Board is between the ages of 24-49; There is an even split between male and female users; 72 percent of visitors to the site have a college degree; The Monster Board users are experienced in their fields, with 65 percent having more than three years' experience, one-third having over 10 years' experience and only nine percent having less than one year of experience in their fields; and Salary levels reflect the range of experience of The Monster Board users, with 45 percent of visitors earning a gross salary between $25,000 and $50,000, and 23 percent of visitors earning in excess of $50,000 per year.
The Monster Board www.monster.com is the most successful career center on the World Wide Web, connecting top employers with job seekers online. The site receives more than 2 million visits per month by people accessing the site to look for job opportunities and gather information on furthering their careers, and by recruiters seeking qualified candidates. Media Metrix/PC Meter's February ratings reported that The Monster Board continues to remain the Web's top ranked career site.
The Monster Board is the flagship product of the Interactive Division of TMP Worldwide, the 14th largest advertising agency in the United States, and the largest yellow page advertising agency and a leading recruitment advertising agency worldwide. More information about The Monster Board is available at www.monster.com or by calling 1-800-MONSTER.
Founded in 1967, TMP Worldwide is the world's largest yellow page advertising agency and one of the world's largest recruitment advertising agencies with more than 2,800 employees in 11 countries. TMP's clients include more than 70 of the Fortune 100 and more than 285 of the Fortune 500 companies. The company's Internet offerings include The Monster Board www.monster.com), the largest and most successful career center on the World Wide Web; Online Career Center (www.occ.com), the Internet's earliest career site; MedSearch, (www.medsearch.com), the primary online ``help wanted'' service for the health care industry; and Be the Boss (www.betheboss.com), a leading provider of information on franchise opportunities.
The Monster Board is a registered trademark of TMP Worldwide. Online Career Center, Be The Boss and MedSearch are service marks of TMP Worldwide.